Norwich Union is an Aviva company; the world's fifth-largest insurance group, the largest insurance services provider in the UK and the No1 sponsor of UK athletics.
On 4 June 2003, the City of Liverpool was chosen to be the European Capital of Culture 2008; national and international perceptions were changed at a stroke.
Pop idol is one of the UK's top-earning TV format exports; created by music impressario Simon Fuller in 1998 it has become an international franchise.